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DTSTART;TZID=Europe/Zurich:20221103T180000
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DTSTAMP:20260419T152148
CREATED:20230922T175936Z
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SUMMARY:Thematic Event: Employee Mental Health
DESCRIPTION:The mental health of employees is a core piece to a company’s sustainability. As such\, it represents an important pillar in the United Nations Sustainable Development Goals (SDGs) because\, as the World Health Organization (WHO) acknowledges\, “there can be no health or sustainable development without mental health.” In fact\, Sustainable Development Goal (SDG) 3 promotes good health & well-being at all ages.This means that any company that aims to be(come) sustainable needs to address this issue. \nExternal stressors\, such as the COVID pandemic and the war in Ukraine\, have worsened the global mental health crisis. Additionally\, individuals are more and more aware of global challenges like climate change\, hunger\, inequality\, which can lead to increased anxiety and overall deteriorating mental health. \nEmployees with good mental health are more likely to stay at a company. 22% of staff leaving organisations cite mental health reasons for doing so\, this rises to 77% for Gen Z employees (2019 Mental Health at Work Report). So for productivity and also retention it is vital that mental health is prioritised. \nBut what are some of the measures companies can take? For example\, they can make sure to create a supportive culture that is free from stigma and encourages employees to seek help when needed. They can train supervisors who recognize the warning signs of workers that may be struggling with mental health and to direct them to the appropriate support systems. And there are many more steps companies can take.
URL:https://greenbuzz.global/event/thematic-event-employee-mental-health/
LOCATION:Kulturpark\, Pfingstweidstrasse 16\, Zurich\, 8005\, Switzerland
CATEGORIES:Social Sustainability
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BEGIN:VEVENT
DTSTART;TZID=Europe/Zurich:20221116T173000
DTEND;TZID=Europe/Zurich:20221116T200000
DTSTAMP:20260419T152148
CREATED:20230922T175915Z
LAST-MODIFIED:20231009T122137Z
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SUMMARY:Workshop: Successful B2C Communication - Or is it just greenwashing?
DESCRIPTION:Many companies are working on their sustainability strategies with renewed purpose. They are driving innovation and moving forward in becoming carbon neutral\, delivering their sustainability goals\, investing in impact funds or participating in the circular economy. However\, to be successful businesses must communicate this effectively and simply to their consumers. \nMore than ever consumers are demanding companies to be sustainable. Accordingly\, more money is flowing to ‘green companies’. At the same time\, consumers are increasingly aware and skeptical of greenwashing. Oftentimes\, it is the companies\, especially smaller ones\, that do most or a lot for sustainability that are the least vocal about it. They can be overlooked compared to companies that communicate about their sustainability efforts openly and loudly. \nSo how should the former companies communicate successfully to their consumers? How do they grow their market share of the new sustainability-aware generation? \nThese three principles play a central role in achieving great B2C sustainability communication: \n\nCommunication must be understandable. What exactly is sustainable about the product or service?\nThe communication must show the added value. What personal benefit does the sustainability aspect bring?\nThe communication must be honest. Is what is promised really delivered in terms of sustainability?\n\nJoin our workshop on November 16th to hear how companies have succeeded in doing this. We will learn from Friederike Vinzenz who holds a Doctor of Philosophy in Media and Communication Science with a focus on sustainability communication. At RoomFor\, she advises institutions and companies in the field of sustainability communication and supports the implementation of complex goals and action plans by means of data analysis. \nWho is this workshop for? \nSustainability and communication professionals working in SMEs\, corporations and startups.
URL:https://greenbuzz.global/event/workshop-successful-b2c-communication-or-is-it-just-greenwashing/
LOCATION:SmallPdf Ltd.\, Steinstrasse 21\, Zurich\, 8003\, Switzerland
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DTSTART;TZID=Europe/Zurich:20221122T180000
DTEND;TZID=Europe/Zurich:20221122T213000
DTSTAMP:20260419T152148
CREATED:20230922T175855Z
LAST-MODIFIED:20231009T122224Z
UID:10000031-1669140000-1669152600@greenbuzz.global
SUMMARY:Thematic Event: COP27 - Let’s talk about solutions!
DESCRIPTION:Every year\, thousands of representatives from business\, government\, academia and NGOs from all over the world meet to discuss climate change at COP (Conference of Parties). Previous COPs led to the Kyoto Protocol\, which was signed in 1997\, and the Paris Agreement of 2015. Both agreements had a significant influence on climate protection and are cited regularly in regulations\, policies and carbon reduction goals from companies. \nWhile we must not neglect the successes of the past COPs\, there are also some frustrations. For example\, critical voices say that COPs are usually over-represented by industries who have large carbon footprints\, that there is a lack of attendees from the Global South and that the fact that any final measures must be agreed upon by consensus leads to very conservative compromises\, in short: we need more action and less talk. \nThis year’s COP\, which takes place from 6-18th November in Egypt\, has four focus areas: Mitigation\, Adaptation\, Finance and Collaboration. We are hopeful that the discussions will lead to concrete actions. \nQuestions we will discuss include: \n\nWhat was decided at COP27?\nWhat changes will this bring to governments and businesses?\nWhat are possible solutions and paths forward for climate change mitigation\, adaptation and sustainable finance and collaboration?\nWhat do we need from COP28?
URL:https://greenbuzz.global/event/thematic-event-cop27-lets-talk-about-solutions/
LOCATION:Kulturpark\, Pfingstweidstrasse 16\, Zurich\, 8005\, Switzerland
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